The Ton3s have a video for “Lose It” featuring Tarriona “Tank” Ball from Tank and the Bangas. J. Inez directed the video which has photogenic food that almost steals the focus from the group. Inez described the idea behind the video in a statement:
“Imagine where black creatives would be today if representation in the media started before it was popular? The ‘Lose It’ music video is a fun upbeat twist to 1960 sitcoms with a sprinkle of black magic for the culture.”
“Lose It” is from their We Are The Ton3s album.
