Reuben Alexander’s sweet soulful pop vocals offer an Old School sound reminiscent of ’70s and ’80s soul. His newly released video forÂ “Always There” is a day in his life from making dinner to writing a song at the piano. The California nativeÂ has been busyÂ withÂ theÂ success ofÂ hisÂ Livin Out LoudÂ band formed withÂ his sibling andÂ the beginnings of his soloÂ career. The groupÂ is popular in theÂ U.K. and have been calledÂ “America’s best-keptÂ secret” by the mediaÂ and went on a sold-out tour with Ne-Yo. Alexander’s previous single, “I Can’t Stop” has been streamed over one million times and gave him the opportunity to be the opening act for British soul legend Beverley Knight. His new song “Always There” is a prelude to the release of his In Reality album later this year. The singer had the chance to work with Grammy-winning producer Josh Stevens on the music that has influences of soul, funk, pop and R&B. Alexander described the spontaneity of his creativity in a press release:Â
“The songs can come from anywhere at any time. I’veÂ had it happen in dreams and I record it right away. I can be in the shower, in the car or walking and something hitsÂ meâ€
Watch Alexander’s video for a song that belongs on summer R&B playlists everywhere.